Mission Vision and Objectives

Mission
At Praylady, we make conscious efforts to empower our customers with efficient and convenient products that are a perfect fit for their busy kitchen needs.
Vision
We have steadfast commitment to achieve ‘Customer Delight’ with every customer without compromising our service and quality.

Objectives
To meet our objectives, we follow a unique VIPER methodology ….Vision, Plan, Execution, Review. This ensures every plan, thought or idea is perfectly analyzed before and after its execution. Our objectives can broadly be divided into 4 categories:

Financial Objectives

  • Sustainability
  • Cost minimization

Sales ans Marketing Objectives

  • Build Brand Awareness
  • Grow market share

Human Resources Objectives

  • Employee Retention
  • Support talent with professional development

Customer Service Objectives

  • Luxurious experience
  • Develop word-of-mouth reputation
  • Diminish complaints